Clip Mexico / Payclip
Empowering Digital Payments Through Strategic Storytelling
SECTOR: FINTECH | DIGITAL PAYMENTS
Services: Bilingual Social Content Strategy · Thought Leadership · Social PR · Press Writing
Platform Focus: LinkedIn · Twitter · Instagram · Broadcast & Editorial Media
The Vision
Clip Mexico, one of Latin America's leading digital payment platforms, was on a mission to expand its impact and visibility across Mexico and the U.S. With a strong presence in the fintech space, Clip needed more than posts—they needed bilingual, strategic storytelling that could amplify credibility, drive connection, and showcase leadership.
The Approach
Working at the intersection of social media strategy, PR, and content marketing, we crafted and executed bi-lingual content across Clip’s global channels to highlight key business milestones, leadership visibility, and real-world impact.
Key Focus Areas:
Thought Leadership Content: Showcased company vision, values, and innovation through the voice of Clip’s CEO, featured on major platforms like CNBC, Bloomberg, and Neuron Business Media.
Social PR Strategy: Highlighted real-time wins, strategic partnerships, and product innovation across platforms—bridging editorial and social.
Female Entrepreneur Inclusion: Strategically amplified stories that resonated with Clip’s core customer base—nearly 50% female entrepreneurs—celebrating resilience, inclusion, and economic impact.
Press & Narrative Crafting: Authored key bilingual press releases and communications to spotlight Clip’s reach across 75% of Mexico’s digital payments ecosystem.
Clip Named to Fast Company’s 2022 Best Workplaces for Innovators List
Authored key bilingual press releases and communications to spotlight Clip’s reach across 75% of Mexico’s digital payments ecosystem.
The Results
Boosted brand trust and presence across international markets
Elevated CEO as a recognized thought leader in the digital economy
Strengthened community connection across diverse business owners
Grew strategic brand engagement in both English and Spanish markets, Mexico and The United States